Helping artists, performers, and writers become profitably creative™

With the change in the seasons, New York-based creativity coach Melissa Rosatti shares her tips for both reflecting on your marketing efforts this past year and preparing for a fruitful new year. ...

Cost-conscious studio execs are increasingly using product placement as a means to offset spiraling production costs. But does it make for good art? ...

The studio behind Mad Men licensed four characters as Barbie & Ken dolls. Can you take a page from their marketing playbook? ...

  Just in case you need some academic justification to start treating your art like the business it really is, a Nova Southeastern University business professor is delving into what made the Grateful Dead one of the most profitable bands in history. ...

  From houstonartist.org: Oh my! Pocket Pies launched their “Paint our Food Truck Challenge” open to all local Houston artists.  Artists will compete for the opportunity to paint the startup restaurant’s mobile food vendor truck in mid-October.  Any artistic style is accepted including graffiti, pop, abstract, etc.  There will be no financial compensation for the ...